Description
Foundations of Business was created for use in Virginia Commonwealth University BUSN 201. In this course, students will study the concepts, principles and operations of private enterprise. They will compare and contrast sole proprietorships, partnerships, and corporations – and the advantages and disadvantages of each. Students will explore the functions of modern business management, marketing, and ethics and social responsibility that can improve or tarnish a brand. They will also look at the human resource management side of running a business and learn how employers can motivate their employees. Finally, students will address the numbers side of running a business and examine bookkeeping, accounting, financial management, and financial statements.
The work is a remix/adaption of:
- “Fundamentals of Business, Second Edition (2018)” by Stephen J. Skripak (VT Publishing), licensed under CC BY-NC-SA 4.0
- “Introduction to Business” by Lawrence J. Gitman, et al (OpenStax), licensed under CC BY 4.0
- “Exploring Business “, University of Minnesota is licensed under CC BY-NC-SA 4.0
Please view the acknowledgments for more information about how these 3 OERs have been used. Chapter 16 includes original content provided by VCU School of Business Career Services.
Accessibility Note
Content is digitally accessible 2026
Publication Date
2021
Keywords
Social responsibility of business, Social Values, Commerce, Business
Prior Downloads
This item was migrated in October 2026. Download count from the previous location: 341. For the full download count, add this number to the download count listed above.
Rights
Copyright © 2021 by Manika Avasthi
Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.
Disciplines
Business Administration, Management, and Operations | Curriculum and Instruction
Recommended Citation
Avasthi, M. 2021. Foundations of Business. VCU Libraries. https://scholarscompass.vcu.edu/course_materials/20/
Included in
Business Administration, Management, and Operations Commons, Curriculum and Instruction Commons
Comments
This edition has been revised.
Foundations of Business, 2nd Edition.
The creation of this open textbook was sponsored in by the part by the 2020 Affordable Course Content Awards program.